

In chess, one small move could change everything—and the same is true in business and life. In King Moves, co-hosts Ethan King (Atlanta, USA) and Justin King (Cape Town, South Africa)—not related, but equally obsessed with success—unpack the mindset shifts and strategic actions that lead to real, lasting breakthroughs. Ethan King is a serial entrepreneur, TEDx speaker, and bestselling author of ”Wealth Beyond Money,” known for scaling multi-million-dollar brands and helping high achievers unlock financial and personal freedom. His latest book ”ChatGPT To Double Your Business In 90 Days” has sold thousands of copies, and is the how-to manual for your business to go from average to awesome with AI and automation. Justin King is a business growth strategist, speaker, and entrepreneur who has helped companies across multiple industries expand their impact and revenue. Together, they bring cross-continental insights to help you win in AI, leadership, business growth, and personal development—without the fluff. Why Listen to King Moves (formerly the Kingspiration podcast): 🚀 Artificial Intelligence & Innovation – How to use AI and cutting-edge tech to scale your business and leadership without losing authenticity 💡 Entrepreneurial Insights – Hard-earned lessons from real entrepreneurs who’ve built and scaled businesses 📈 Business Growth Tactics – Proven strategies for leadership, team building, and revenue acceleration 🔥 Mindset Shifts – The small moves that create unstoppable momentum and lasting success New Episodes Weekly: Hit subscribe and join a global community of ambitious founders and business leaders who are making bold moves and winning—one step at a time. 🎧 Listen now and take your next small move toward massive success!
Episodes

Tuesday Mar 26, 2024
Effort vs Eff-it: The Real Reason Businesses Fail | Ep. 020
Tuesday Mar 26, 2024
Tuesday Mar 26, 2024
An alarming statistic: 80% of new businesses in the U.S. don't make it past five years, and only a tiny percentage ever hit the million-dollar revenue mark. Why is that? Through their personal experiences and insights from the business world, Justin and Ethan explore what makes some businesses thrive while many others crash and burn.
What you'll learn in this episode:
- How to spot and steer clear of the common traps that cause businesses to fail.
- How to develop the kind of resilience and patience that every entrepreneur needs to succeed.
- How to adjust your expectations to the tough realities of growing a business.
- How to remain flexible and proactive when faced with new challenges and industry changes.
- How to make smart, strategic choices that can turn your business around and set it on the path to success.
Questions this episode answers:
- Why do so many new businesses fail within their first few years?
- How important are resilience and patience for an entrepreneur's success?
- How can entrepreneurs align their dreams of quick success with the real, often slow pace of business growth?
- What strategies can help entrepreneurs navigate through the constant challenges in the business world?
- How do personal decisions and life circumstances impact the success or failure of a business?
This episode cuts through the myths of entrepreneurship and offers a real, gritty look at what it takes to make it in the business world. It's a guide for anyone brave enough to start their own business journey.

Tuesday Mar 19, 2024
The Misogi Mindset: How To Conquer The Impossible | Ep. 019
Tuesday Mar 19, 2024
Tuesday Mar 19, 2024
Have you ever considered pushing your limits to discover your true potential? In this episode, we dive into an extraordinary journey of self-challenge and profound realization. Justin commits to a life-changing physical endeavor. This isn't just about physical fitness; it's a pilgrimage into the depths of personal resilience and determination, inspired by the ancient Japanese concept of misogi.
What you will learn in this episode:
- How to set and prepare for an audacious personal challenge.
- How to harness the power of a significant milestone to fuel your ambition.
- How to navigate the mental and emotional landscapes of extreme physical endeavors.
- How to apply the lessons from extreme challenges to everyday life obstacles.
Questions answered:
- What is the philosophy behind setting such an extreme physical goal?
- How does one mentally prepare for a challenge that seems beyond reach?
- What is misogi, and how can its principles be applied to personal growth?
- How can completing a physical challenge transform other areas of your life?
This episode is a testament to the incredible capability of the human spirit to overcome and achieve the seemingly impossible. Justin's story is not just about running; it's a metaphor for life's hurdles and the inner strength we all possess to cross our own personal finish lines.
We invite you to listen to this inspiring episode, reflect on your own "misogi," and share your thoughts and challenges with us. What's your 100-mile run? Join the conversation and let us know how you're pushing your limits.

Tuesday Mar 12, 2024
Biggest Takeaways from PodFest Expo 2024 | Ep. 018
Tuesday Mar 12, 2024
Tuesday Mar 12, 2024
Ethan shares inspiring firsthand experiences from his stint as a speaker at the renowned PodFest Expo 2024, providing a behind-the-scenes look at one of the longest-lasting podcast conferences. With 800 attendees, touching tales from the community, and a dissection of the convention's dynamics, this episode is your exclusive access to the soul of the PodFest Expo.
What you will learn in this episode:
- How to captivate and grow your audience with every episode.
- How to leverage AI and automation to maximize your social media presence.
- How to effectively balance insightful interviews with engaging host narratives.
- How to use feedback constructively to enhance your podcasting journey.
Questions answered:
- How can AI transform your podcasting workflow?
- What are the key statistics that define successful podcasting in 2024?
- Why is the host's personality crucial in retaining listeners?
In essence, this episode of Kingpiration is not just for aspiring and experienced podcasters but anyone eager to transform their passions into reality and 'connect the dots' throughout this enriching journey. So, get ready to be inspired, motivated, and empowered on your pathway to success.

Tuesday Mar 05, 2024
When Does Self-Help Become Self-Hindrance? | Ep. 017
Tuesday Mar 05, 2024
Tuesday Mar 05, 2024
Is there a such thing as too much self-help?
Ethan and Justin explore the fine line between consuming self-help content and becoming overwhelmed by it. They delve into the idea of 'knowledge calories' and how we often consume more information than we can effectively utilize.
What you will learn in this episode:
- How to discern when self-help becomes a barrier to actual progress.
- How to implement 'just-in-time learning' to make information consumption more effective.
- How to apply the 'learn one, do one, teach one' principle from the medical field to personal growth.
- How to balance consuming knowledge with actionable steps to avoid information overload.
Ethan and Justin discuss the importance of focusing on implementing what we learn rather than just constantly consuming new information. They highlight the power of saying 'no' to distractions and the importance of focusing on current goals. By sharing their personal experiences and insights from influential figures like Elon Musk, they provide a practical approach to making self-help truly beneficial.
Tune into this episode for a deeper understanding of how to transform your self-help journey into a meaningful path to personal growth.

Tuesday Feb 27, 2024
How To Change: Familiar Hells vs Unfamiliar Heavens | Ep. 016
Tuesday Feb 27, 2024
Tuesday Feb 27, 2024
Why do we often prefer familiar hells to unfamiliar heavens? In this enlightening episode of Kingspiration, hosts Ethan King and Justin delve into the psychology of change and the challenges of stepping out of our comfort zones. They explore the intriguing concept of the 'region beta paradox' and how our reluctance to leave a 'not too bad' situation can prevent us from seeking better opportunities.
What you will learn in this episode:
- How to recognize when comfort zones become traps, limiting our growth and happiness.
- How to use the 'burning platform' theory to catalyze significant life changes.
- How to leverage visualization techniques to motivate transformative change.
- How to 'hack rock bottom' and preemptively create a mindset conducive to positive change.
Ethan shares a personal anecdote about a pivotal moment in his life that forced him to change his path, demonstrating the power of sudden, drastic shifts in our circumstances. Justin discusses the potential of using visualization as a tool for simulating these 'rock bottom' moments, enabling us to catalyze change without waiting for life-altering events.
For more insights and practical strategies on embracing change for a brighter future, listen to the full episode. Don't forget to share your thoughts and experiences in the comments section!

Tuesday Feb 20, 2024
How To Increase Employee Engagement | Ep. 015
Tuesday Feb 20, 2024
Tuesday Feb 20, 2024
How do you transform a good team into a great one? This is the question Ethan King and Justin King tackle in a thought-provoking Kingspiration podcast episode. They dive deep into the realm of team engagement and inspiration, challenging the traditional reliance on incentives.
What you will learn in this episode:
- How to shift from incentive-based motivation to fostering genuine engagement.
- How to discover and utilize the unique intrinsic motivators of your team.
- How to use storytelling to inspire and reinforce your company's core values.
Justin introduces a paradigm shift, suggesting that true engagement stems from a deeper understanding of individual team members' motivations. He emphasizes the power of creating an environment where employees choose to be engaged, going beyond their basic roles. The conversation pivots to how storytelling and recognition of individual contributions can cultivate a stronger, more unified team.
Ethan adds his insights, drawing from real-life examples and effective leadership strategies. Together, they unravel the complexities of motivation versus inspiration in the workplace.
Curious to find out how these insights can revolutionize your team dynamics? Tune in to this episode of Kingspiration for a fresh perspective on team engagement and leave your thoughts in the comments.

Tuesday Feb 13, 2024
The Benefits Of A Spiritual Psychedelic Retreat | Ep. 014
Tuesday Feb 13, 2024
Tuesday Feb 13, 2024
Justin shares his transformative journey at the "Rise and Thrive" men's retreat, set in the scenic Franschhoek mountains in South Africa. This spiritual and psychedelic experience serves as a powerful metaphor for introspection and healing.
What you will learn in this episode:
- How to embrace vulnerability and authenticity in a non-judgmental space.
- How to engage in deep introspection and self-discovery using techniques like conscious breathwork and plant medicine.
- How to find ease and calm through mindfulness and connection with nature.
- How to gain insights into personal challenges and strengths through tools like the Enneagram profile.
- How to confront personal issues and initiate self-healing.
- How to redefine one's relationship with time and prioritize meaningful experiences.
Justin's account is a compelling narrative of self-exploration and communal bonding. Amidst the backdrop of natural beauty and the aftermath of a storm, the retreat mirrors the internal struggles and scars that each participant carries. The use of San Pedro, a type of psychedelic, facilitates profound personal insights and a deepened sense of connection with the environment and fellow attendees.
This episode is particularly intriguing for those interested in alternative methods of self-discovery and healing. Justin's experiences, from the introspective hikes in the mountains to the moments of stillness and laughter with fellow participants, underscore the importance of being present and the power of community in personal growth. Tune in to learn more.

Tuesday Feb 06, 2024
Ethan’s TEDx Talk and Success Lessons Learned from Airplane Wings | Ep. 013
Tuesday Feb 06, 2024
Tuesday Feb 06, 2024
In the latest episode of the Kingspiration podcast, Ethan King shares his journey towards delivering his first TEDx talk in St. George, Utah. The talk, centered around the inadequacy of modern approaches to life balance, delves into the alarming statistics of burnout and mental health disorders among workers and entrepreneurs. Ethan's inspiration stems from tragic stories of successful individuals like Paul Castle, who despite their external success, succumbed to mental health struggles.
Ethan introduces a novel concept of life balance, comparing it to the micro-adjustments of airplane wings. He advocates for a dynamic, 'contextual calibration' across six dimensions of life: spirituality, intellect, money mastery, physical presence, love (relationships), and entertaining experiences. This framework, acronymized as SIMPLE, encourages daily self-evaluation and adjustments in these areas, emphasizing the fluidity and adaptability of life.
What you will learn in this episode:
- How to reframe the concept of life balance using the analogy of airplane wings.
- How to apply the SIMPLE framework to daily life for better mental health and balance.
- How to make micro-adjustments in life areas to maintain overall well-being.
- How to respond to life’s unexpected challenges using the SIMPLE framework.
- How to harness natural mood-enhancing methods like exercise and social interaction.
Ethan’s story is a compelling call to rethink life balance and mental well-being, challenging listeners to adopt a more dynamic and proactive approach. Tune into the full episode to dive deeper into this transformative perspective, and don't forget to leave your thoughts and comments.

Tuesday Jan 30, 2024
Flexing Your Hustle Muscle | Ep. 012
Tuesday Jan 30, 2024
Tuesday Jan 30, 2024
Ethan and Justin delve into the fascinating world of entrepreneurship through the lens of Jesse Itzler's journey. Known for his remarkable feats, including selling a coconut water company to Coca-Cola and being half of a power couple with Spanx founder Sarah Blakely, Itzler's story is a testament to the power of hustle and innovation.
What you will learn in this episode:
- How to leverage personal connections and relationships for business success.
- How to find the balance between ethical boundaries and the drive to succeed.
- How to harness the true essence of 'hustle' beyond just hard work – turning it into a strategic entrepreneurial muscle.
- How to delegate effectively, drawing inspiration from leaders like Richard Branson.
- How to maintain an ethical compass while pushing the boundaries of innovation and entrepreneurship.
Ethan King shares insights from Itzler's speech on being a 'spiritual billionaire' and discusses the gray areas of hustling, while Justin explores the evolution of the hustle culture. The episode challenges listeners to think about hustle not just as hard work, but as a creative, entrepreneurial act.
The conversation navigates through the intriguing story of how Jesse Itzler convinced the president of Coca-Cola to invest in his coconut water business, with a cleverly orchestrated move involving actor Matt Damon. This example serves as a focal point for discussing the fine line between strategic deception and outright dishonesty in business.
As Kingspiration continues to explore the multifaceted world of entrepreneurship, this episode stands out as a compelling blend of motivational stories and practical advice. Tune in to the full episode for more insights and inspiration.

Tuesday Jan 23, 2024
How To Attain Wealth Beyond Money | Ep. 011
Tuesday Jan 23, 2024
Tuesday Jan 23, 2024
Ethan and Justin dive deep into a conversation filled with challenges, opportunities, and breakthroughs. Despite dealing with health setbacks, Ethan shares his recent experiences and the lessons learned, making this episode a blend of personal anecdotes and professional wisdom.
What you will learn in this episode:
- How to Transform Personal Challenges into Professional Opportunities: Ethan discusses how, amidst recovering from an illness, he seized an opportunity to deliver a TEDx talk in Utah, demonstrating resilience.
- How to Attain Holistic Success and Happiness: The co-hosts explore Ethan's book "Wealth Beyond Money," emphasizing the importance of balancing life’s different dimensions for true fulfillment.
- How to Balance Entrepreneurship with Creative Pursuits: Ethan reveals his strategies for managing multiple business ventures while engaging in writing and public speaking.
- How to Harness AI and Automation for Business Efficiency and Personal Branding: Learn from Ethan's innovative approach to using AI in digital marketing, significantly impacting his online presence with minimal time investment.
Ethan King's journey, as discussed with Justin, illustrates the power of turning adversity into opportunity. His insights from "Wealth Beyond Money" offer listeners a nuanced understanding of achieving happiness through life balance. As an entrepreneur, Ethan stresses the critical role of systems, processes, and automation in successful business management.
Listeners will find Ethan's discussion on AI and automation particularly enlightening. He provides practical advice on how business owners and individuals can use these tools for efficiency and effective online engagement. His perspective on personal branding, storytelling, and strategic social media usage offers valuable takeaways for anyone looking to make a mark in the digital world.
The episode is also filled with anticipation for Ethan King's TEDx talk, where he shares innovative ideas on achieving a balanced and successful life.